In short
BigID’s Cookies and Trackers delivers customizable banners that adapt to user location and local regulations. With geolocation-based display and support for GPC, Google Consent Mode v2, and IAB TCF v2.2, it provides fast and compliant cookie management across all company websites.
Access: Universal Consent > Cookies
Overview
BigID’s Cookie Consent solution provides a powerful and flexible platform to manage cookie compliance across all company websites. Designed to meet global privacy regulations, it enables organizations to deploy fully customizable, localized, and geolocation-aware banners that adapt to each visitor's region and privacy requirements, with precision down to the country or even state level, including specific U.S. state laws.
The solution is certified by both Google and the IAB, ensuring seamless integration with frameworks like Google Consent Mode v2, Global Privacy Control (GPC), and IAB TCF v2.2. It includes a proprietary cookie library, automatic tracker classification, and a visual banner builder that allows non-technical users to configure banner appearance, behavior, and consent models without writing code.
BigID’s web tracker scanner identifies not only first-party cookies, but also third-party cookies, beacons, pixels, and tracking scripts across all pages and subdomains. Banners can be deployed manually, via custom plugins, or through tag managers like Google Tag Manager, Adobe Launch, and Tealium. The platform also supports cross-domain and cross-device consent sharing to ensure a consistent user experience.
Consent logs are stored in a secure, privacy-by-design environment, with dashboards that track opt-in rates, banner performance, and regulatory compliance. Whether managing a single site or a global web presence, BigID’s solution scales with enterprise needs, delivering speed, transparency, and complete control through a single, easy-to-manage platform.
Use Case Scenario
A global fashion retailer with 50+ websites needed to comply with GDPR, LGPD, Law 25 and U.S. state laws like California and Virginia. Their existing cookie banner couldn’t adapt by region or detect all trackers, and updates required developer time.
With BigID’s Cookie Consent Platform, they:
Deployed geolocation-based banners tailored by country and U.S. state
Detected cookies, pixels, beacons, and scripts
Used the no-code builder to launch banners in minutes, without technical help
Enabled cross-domain and cross-device consent
Integrated with Google Consent Mode v2 and IAB TCF v2.2
Within a week, the retailer was fully compliant across all sites. Consent rates increases, and legal teams gained visibility and control through a centralized dashboard.
Cookies and Trackers table
The Cookies and Trackers table shows you all of the domains that you’ve added to BigID, if they’re a Production or Test environment, if the trackers (cookies, beacons, pixels and scripts) have been classified and if the banner has been integrated to the site. You can also see the last date and time that each domain was scanned.
Use the filters to reduce the number of entries in the table, based on whether the domain is actively integrated and on whether it’s a Production or Test environment. You can also search by domain to find the exact domain you want to investigate.
Click a domain to open its dashboard.
There are 5 main steps to start with cookies:
Add a domain to scan for trackers (cookies, beacons, pixels and scripts)
Complete the classification of detected trackers.
Customize your cookie banners.
Configure geolocation settings to support multi-regulation compliance.
Integrate the banner into your website.
Add a domain to scan
Add a new domain from the + New Domain button at the top-right hand side of the page:
Enter the URL to scan.
Tip
For best scanning results, and to prevent errors, don’t include the “http://” or “www” parts of the URL.
For example, instead of:
http://www.example.com
, enterexample.com
Select whether the URL is a Production or Test environment.
When you click Save, BigID automatically scans the URL.
Cookie and Trackers dashboard
Overview tab
When you click a domain on the Cookies and Trackers table, its dashboard appears (Overview tab). The dashboard visualizes Cookie Consent Data for the selected domain, enabling you to see the consent rate per date and also per type of banner. The data on the dashboard is valuable for monitoring cookie consent trends, evaluating banner performance, gaining insights into user preferences, identifying anomalies and potential issues, tracking compliance, and enabling data-driven decisions related to cookie consent management.
The bar chart displays the consent rate over a selected time period, differentiating between "Opt-In" (likely full consent) represented by green bars and "Partial Opt-In" represented by yellow bars. Using the date picker tat the top, you can customize the time frame to be:
Last week: day-by-day breakdown
Last Month: day-by-day breakdown
Custom date range - up to 1 month: day-by-day breakdown
Custom date range - more than 1 month, up to 6 months: week-by-week breakdown
Custom date range - more than 6 months: month-by-month breakdown
To the right of the chart, a numerical "Acceptance Rate" summarizes the values of the chart.
The sidebar on the right shows sections for "Scanner" and "Banner Integration Center," which are tools for managing cookie scanning and banner implementation:
Expand the Scanner section to see when the selected domain was last scanned and the trackers associated with it. If the scanner requires classification, click Go Classify, which opens the Scanner tab.
Expand the Banner Integration Center section for assistance with integrating your banner onto your site. There are three methods for doing so:
Tag manager: Select a template and copy your site ID (see Cookie banner integrations for further instructions).
Code snippet: Copy the integration code provided into the <HEAD> tag of your site’s HTML.
Plugin: Select a plugin (either Tiendanube or Bubble.io) and follow the instructions in the links provided.
Configure the domain
To open configuration options, click the Settings icon at the top-right of the page.
General
In the General configuration options you can:
Hide the “Powered by…” message in your main browser
Control how cookies and trackers are used across multiple domains
Delete the domain
Warning
Deleting a domain cannot be undone.
Global
In the Global configuration options you can:
Block cookies until users consent
Enable consent modes for selected vendors
Comply with GDPR standards
Hide the close button
Opt to hide the banner on page load in the US
Scanners tab
The Scanners tab is valuable for identifying and inventorying website trackers, helping you understand the trackers’ purpose, assess compliance, manage tracker settings, control tracker usage, audit website privacy practices, troubleshoot website behavior, and maintain an up-to-date tracker inventory.
Click the three-dot icon at the top of the page to enable or disable Automated Monthly Scan.
At the top of the page is a summary of tracker classification. A color-coded bar shows the total number of trackers found and breaks them down by their classification ( "Necessary," "Statistics," "Marketing," "Preference," and "Unclassified").
The table shows the trackers found on the selected domain. At the top-right of the table you can see when the last scan was run and you can initiate a manual scan. Click the export icon to export a CSV of the table.
Each row in the table offers information about a specific tracker, including:
Tracker Type: (e.g., "Cookie," "Beacon")
ID: A unique identifier for the tracker.
Hostname: The domain the tracker is associated with.
Classification: The category the tracker belongs to (e.g., "Necessary," "Marketing," "Preference," "Unclassified").
Opt out: If “opt out” is selected for the tracker for the US.
Service: The name of the service or provider associated with the tracker.
Expiration: The duration for which the tracker persists (e.g., "400 day," "Session," "1 hour").
Edit:
Edit icon: Modify the tracker's settings or classification.
Delete icon: Remove or manage the tracker.
Add a tracker
At the top of the Scanner page, click + Add Tracker to add a new tracker.
ID: Enter a meaningful ID for the tracker so you can identify it easily in the table.
Hostname: Enter the hostname of the tracker. For example,
https://example.com
Description: Describe the tracker and its purpose. English is selected by default, but you can change the language of the tracker description to any of a number of supported languages via the dropdown.
In the Details section, select a Clasification for the tracker, if Opt out is selected for the US, the Service that will host the tracker, and the number of hours before the tracker expires.
Select Wildcard match to find cookies that might even partially contain the tracker’s ID.
Select whether the tracker is a Cookie, Beacon, or Script.
Banner editor
The Banner editor enables you to customize the look and feel of the consent banner, giving you control over banner placement and layout, helping you to comply with regulations, assisting you to improve user experience, enabling you to preview changes in real-time, manage banner language, and implement branding consistency.
The left sidebar offers various settings:
Visual Aspect
Custom logo: Upload your logo to be displayed on the banner.
Position and format: Choose where the banner appears on the screen (e.g., bottom, top) and its layout.
Blur background: Enable this feature to blur the website background when the banner is displayed.
Colors: Customize the banner's primary, background, and text colors using color pickers or hex codes.
Widget: The widget allows the user to see the cookie banner again. It’s always visible when IAM mode is turned on.
The central area displays a real-time preview of the cookie consent banner as it's being customized.
Dropdowns in the top right corner enable selecting the "Banner type" (Global, GDPR, or US Opt-out), and the display language (select from a number of language options).
Click Save & Publish to save changes and apply them to your live website.
Content
Custom text: Click the pencil icon to customize the text and language of your cookies:
Multi-language: Enable this option for users to always see the cookie banner in the language of their browser.
Cookie Policy: Select one of these privacy policy options:
Use platform’s cookie policy
Enter a URL to use a custom cookie policy
Don’t include a privacy policy in your banner
Terms and Conditions: Select one of these options for Terms and Conditions in your banner:
Use own Terms and Conditions: Enter a link to the URL of your own Terms and Conditions page
Don’t include a link to Terms and Conditions in your banner
DSR (Data Subject Request form): Select one of the options to direct users to a form to submit a Data Subject Request:
Custom DSR: Enter a URL to your own DSR form
Don’t include a DSR form in your banner
Behavior
The Behavior section controls how the banner will be displayed in different regions. For each region you can select:
US opt-out
GDPR & LGPD
Global
None
At the bottom of the form click + Add New to add a new region, or click Back To Default Settings to revert your changes.
Consent Log
The Consent Log tab provides a detailed record of user consent actions. This is useful for maintaining a record of user consent, allowing you to verify consent status, helping you to demonstrate regulatory compliance, enabling you to troubleshoot consent-related issues, supporting Data Subject Access Requests (DSARs), and for understanding consent distribution.
Each row in the table offers information about a specific consent action, including:
Consent ID: A unique identifier for the consent record.
User ID: An identifier for the user who gave consent (can be "undefined").
Consent Model: The framework or type of consent mechanism used (e.g., "US opt-out," "GDPR," "Good").
Status: The consent status (e.g., "Accepted," "Partial").
Categories: Lists the categories of cookies or trackers for which consent was given (e.g., "Necessary”).
GPC: Whether the user's consent decision was influenced by a Global Privacy Control signal. "Not defined" indicates that either a GPC signal from the user's browser wasn’t detected, or that the consent mechanism didn't explicitly record the presence or absence of such a signal for that particular consent event.
Country: The geographical location of the user at the time of consent (e.g., "IL," "US," "FR").
Given at: The date and time when consent was recorded.
Click a row to see the Consent Profile of a specific record. Click the Details section to expand it: